Easy open packaging is a kind of flexible packaging which is design in the way that it can be is easy to open for everyone with any extra physical strength. Easy open packaging is valuable to the flexible packaging industry due to its easy tear capabilities and convenient that enable the way the consumer can access the product.The world is a busy place, and consumers are looking for products that are easy to use, and re-use, that won’t impede their lifestyle. Easy open packaging provides convenience to a consumer by utilizing easy-open and/or resealable packaging. Easy open packaging offers easy and directional controlled opening of the packed product with ease and convenient.
Easy Open Packaging Market: Market Dynamics
The major factors which are driving the growth of easy open packaging market are growing flexible packaging industry and technological advancement in packaging, and rising disposable income. The competition in the easy open packaging market is growing significantly due to the increasing demand from several end user industries including cosmetics & toiletries, healthcare, food & beverages, chemical and many others. In addition, with increasing aged people and a population living independently into old age, it’s more beneficial that packaging is easy to open for everyone, including older people who tend to have reduced physical strength. The growth in the easy open packaging market is primarily attributed to the consumer convenience, as consumers are looking for the packed products which they can use/consume in the most easiest and convenient way possible.
Nowadays, brand owners are focusing on a goal to create a package which gives you easy and quick access to the contents of the product, as consumers are more comfortable with the convenience and lightweight portability primarily of single use flexible formats with easy-open and reclose features and also the environmental advantages of flexibles.Easy open packaging has a huge effect on consumer’s satisfaction and it also effects the brand image of the end product. Consumer easy-open solutions and convenience are now more essential when the selection of products in the shop shelves by consumer’s increases and the competition in the packaging market gets tougher. Also, easy open packaging market will grow rapidly in coming years, as the consumers being even more comfort loving and they are nowadays looking for convenience in the product packaging. On the other hand, repetitive opening of the easy open packed product can affect the product quality, and can be easily opened by children which can harm them if the product contain any medicine or chemical.
Easy Open Packaging Market: Market Segmentation
The global easy open packaging market is segmented into four parts based on the material type, product type, application, and geography.
Based on the material type the easy open packaging market is segmented into:
Based on the product type of easy open packaging market is segmented into:
- Twist caps
- Tear up
- Shrink Wrap
Based on the type of application the easy open packaging market is segmented into:
- Food & Beverages
Easy Open Packaging Market: Regional Outlook
In terms of geography, the easy open packaging market has been categorized into five key regions including Asia-Pacific, North America, Europe, Latin America, and the Middle East & Africa. The easy open packaging market is expected to grow at significant CAGR during the forecast period. North America easy open packaging market is experiencing the rapid increase due rising flexible packaging industry, and changing consumer’s life-style. The Europe easy open packaging market is projected to register healthy growth as consumer demand for flexible packaging is rising rapidly. Moreover, In Europe, the demand for the easy open packaging market is very high in Germany and the UK due to growing flexible packaging, and technology advanced in easy open packaging such as “bubble in the seal” technologies to easily open flexible packages.Easy open packaging market for Asia Pacific is also expected to witness high growth during the forecast period primarily attributed to the growth of packaging market, especially in China and India.
Easy Open Packaging Market: Key players
Some of the few player’s global easy open packaging market are Youpeng packaging, BSI Group, Crown Holdings, Inc., FlexPak Services, Sealstrip Corporation, and many others. The easy open packaging manufacturer are focusing on the convenience of consumers and offering them advanced flexible packaging with easily open feature in the packing of any consumer products.
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