Stationery includes a wide range of materials such as writing materials, office supplies, pencils, glue, and other such similar items. Stationery manufacturers are largely focusing on using paper or paper-board to create various products used in a filing, artwork, etc. Manufacturers of stationery products are also purchasing raw materials such as plastic, wood, and ink on a large scale to produce pen, pencil, marking device or carbon paper. Stationery products are largely sold to wholesalers, retailers, large corporations, and schools. Stationery manufacturers are also focusing increasing sales by offering something unique to the end-users. Hence, the production of eco-friendly recycled stationery has increased in recent years. Consumers are demanding green products to support green living. Hence, vendors are trying to meet the demand by investing in research and development of eco-friendly materials along with better functionality.
The trend of designer stationery products is also gaining traction with manufacturers offering crafted design being robust, functional and stylish. Also, the concept of licensing of stationery is becoming popular. Licenses dealing with movies, cartoon characters, sports stars and TV shows are used in marketing basic stationery products.
The Global Stationery Market to Bring in Close to US$ 24,000 Million Revenue by 2026 End
According to Fact.MR, the global stationery market is likely to reach close to US$ 24,000 million revenue by 2026 end. With the growing demand for smart stationery products, manufacturers are focusing on developing smart products according to the demand by customers. Customization of stationery products continue to rise, especially in the developed countries such as North America and Europe. Moreover, corporate expansion and establishment of new companies in Europe are also driving the need for personalized stationery products such as business cards, and memos. Manufacturers are also incorporating new technologies in stationery products to make them more appealing. Along with changing lifestyle, demand for smart stationery products, luxury writing instruments is also likely to surge. Growth in e-commerce platform is expected to drive the sale of stationery products in the global market.
Meanwhile, technological advancement is resulting in the increased use of smartphones for storing information, as the information stored on the device can be retrieved whenever required. The major factors contributing to the use of smart devices is it has reduced a need to manage and store a stack of papers and also resulted in less spending on stationery products.
Growing demand for high-quality ink and writing materials will continue to support the sales of pen globally. In terms of value, pen as the stationery product is expected to witness strong growth in the global market for stationery through 2026. Sales of stationery products through exporters is likely to reflect the highest growth. However, wholesalers channel is also expected to witness the highest growth in the global market for stationery.
Leading companies in the global market for stationery are BIC Cello, Lion Pencil Co., Ltd., Navneet Education Limited, GM Pens International Pvt Ltd, Qingdao Changlong Stationery Co., Ltd., ITC Limited, Wenzhou Aihao Pen Trade Co. Ltd., Guangbo Group Stock Co., Ltd., Shenzhen Comix Group Co., Ltd., Beifa Group Co., Ltd., M&G Holding Group Co., Ltd., Jason’s Deli Inc., Mitsubishi Corporation, Zebra Co., Ltd., Pentel, PILOT CORPORATION, KOKUYO Co,Ltd, and Shachihata Inc.
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